Tahoe Bear Box Co. designs, manufactures, and installs animal resistant garbage can enclosures across North America. They’ve been wildly successful since starting the business in 2003, but customers were complaining about their old, flash-based website and it got dinged by search engines for not being mobile-friendly. Realizing how essential their website is to their business, TBB approached First Chair to rebuild it on a modern platform that was as strong and dependable as their bear boxes.
We developed a super-fast, mobile-friendly WordPress site for TBB that segments their products by customer type, highlights features and benefits, and provides visitors significantly more technical details than the last site. Transitioning from a single- to a multi-URL site poses risks to your SEO if not done correctly, so we treaded lightly. We also incorporated an email contact form and social media icons, neither of which were present on the old site.
Since launching the new site in June 2017, organic traffic has increased 157% year-over-year, engagement and user satisfaction with the site has improved dramatically, and TBB is on track to break a few sales records this year.